Agus Ika Putra

Lagerfeld puts his name exactly in danger

For companies, appearances are always dependent upon concern, but for karl lagerfeld at this crucial moment in his proficient life they are the most essential part of his story.

Lagerfeld has a new gathering to sell, which bears his name.And in contrast to almost all his previous work, it is a fresh line created for mass consumption.With a pair of slashed jeans for that cost $395, men straight leg jeans costing $250 and a $150 silk screen t shirt, the product is not cheap.But it is way more accessible than the designs lagerfeld creates for his employers at fendi and chanel, where the most convenient jacket costs thousands of dollars.

Lagerfeld, 67, built his reputation as a hired hand creating dynamic collections for already established brands and by adjusting himself into one of the fashion industry most memorable characters.Through his be employed by chanel, when they have been since 1983, he became the best influential designers of the past 20 years.Some time before the resurrection of gucci, lanvin Ralph Lauren UK Outlet or other dusty old design house, lagerfeld resuscitated chanel, which in fact had grown stale and bourgeois after its founder death in 1971.He elevated chanel signatures such as the tweed jacket and the black outfits into modern fashion mythology.And he cultivated the attention seeking notion that fashion could bubble up from the street as easily as it could trickle down from the atelier.

Yet a victorious signature label has eluded lagerfeld.He has designed under his own name before but with only below average results.A half dozen times such undertakings have petered out, often collapsing from his own poor attention.

In other cases, the garments have been so esoteric that they made little sense to anyone but the designer himself.His most enduring financial success under his own name has been the karl lagerfeld group of smells.

But in present cards 2005, lagerfeld sold his name to tommy hilfiger for around $29 million.Later that year the american sportswear company was acquired by apax spouses, a private equity finance firm, for many $1.6 billion dollars.Hilfiger, who made his name through preppy sportswear, oversize jeans and devoted logos, has no creative input in lagerfeld series.But the very first time, the masai have a large scale, focused effort to turn the german born designer into a global brand name in both males and females wear.

The karl lagerfeld collection premiered this past february with a runway presentation that closed new york fashion week.For spring, the product will be available at such stores as neiman marcus and nordstrom.The new owners have invested huge amount of money wooing top stores, opening an aggressively minimalist showroom and assembling a support staff with the most effective goal of building a lifestyle brand, that can include anything from housewares to travel accessories.

Build that happen, lagerfeld is not simply selling his design aesthetic he selling his worldwide recognition and, at long last, herself.The style industry is breathless no, practically quivering with expectations.

Is considered the most fashion idea men, tells people ken downing, fashion home of neiman marcus.He says he going to do interesting things, you are interested in what he up to.He has his fingers on the pulse of what planning.On the markets attribute their enthusiasm to lagerfeld reputation for being a renaissance man.He talks to you german, language and french.He is a bibliophile with his own distributing imprint.And he is a devotee of ipod, claiming 100 in his variety.He collects art and antique home.

Twenty years ago he began to dabble in photographs.He now beautiful photos the press kits for chanel as well as fashion spreads for magazines such as interview and harper bazaar.

No fashion launch is full success, but utilizing this type of one, it hard to come by a naysayer.Lagerfeld past failures do not seem to join up.Lagerfeld passion with narrow, lean cuts is not viewed as challenging in a marketplace filled with wide, round leads.The glut of hollywood fashion brands is no worry.The emperor clothing is, seemingly, more than reproach.

Yet while lagerfeld Ralph Lauren Polo Shirts UK has an outsize reputation within a, among those not amply trained in fashion minutiae, lagerfeld celebrity lies anywhere between ralph lauren and even many media savvy consumers may recognize lagerfeld solely as a designer with a ponytail and a penchant for wearing sunglasses indoors.

Since lauren or calvin klein, lagerfeld has not starred in his own marketing strategy.Different from donatella versace, his life is not fodder for a new consistent skit on night live.

Lagerfeld was born in hamburg in 1938 called the pampered youngest child in a well to do household.He emigrated to paris in 1952 for you to complete school.Many years later, he designed a coat on a lark for a wool affiliation contest and won first prize.The coat was generated by pierre balmain, and lagerfeld had become the designer assistant.Subsequently, he was successful for jean patou, freelanced for numerous fashion houses, became an experienced illustrator, designed for chloe and in 1962 signed a contract to create furs and able to wear for the rome based fendi.Twenty one changing times later, he was picked up to modernize chanel.

Lagerfeld lives basically in paris, although he has houses including an apartment in new york.He has not been married, has no children and has talked about the death of his longtime companion jacques de bascher in 1989 from difficulty of aids as devastating.

For years, lagerfeld was a heavyset man who dressed up in avant garde, japanese designed black suits that scorned symmetry and body awareness.He powdered his ponytail white and carried a fan the way of an 18th century courtesan.Have tresses, and i don similar to it, he admits that.Afraid to take it;May well come back.2000, Motivated by fashion other than health, The designer lost in your neighborhood of 100 pounds.He took to wearing pencil slim jeans, super tight jackets with high armholes, street sport bike boots, fingerless gloves and enough silver jewelry to short circuit metal sensors.He unknown carries a fan.But he still powders or shakes his ponytail, a grooming quirk that at close range can leave the uninitiated wondering if the designer has an exceptionally aggressive form of dandruff.

The, according to him, has holistically.If i working on it, then it sales.Good to get an image like this.You meet a person with a big smile and they are the meanest person on this planet, he tells.Good to appear as unapproachable sometimes.Guys won bother you.Is certainly a wealthy man, and so launching a new brand is not a long awaited chance for fame and fortune.Challenge, i not doing it for cash.My chanel contract is adequate for one person.On my feet, it working for preparing.Discover some hubris and ambition involved.The designer likes the thought of showing fendi in milan, chanel in paris and karl lagerfeld in big apple.Wanted a united states adventure.I felt separated in europe, he states.Felt it was the second to do it.It a new set back.New intent.New clients.I’m keen on new.Maybe i very light.Prides himself on being forward reckoning in his design work, never dwelling on yesteryear.Sure, his prominence hinges, to a reliable degree, on the fact that skilled professionals he scorns nostalgia and sneers at the idea of combing flea markets in search of ideas.To put it briefly, you need to he is appalled by 90 percent of what is produced by the fashion industry.

Not necessarily something where i do india this season, i quickly do russia.That not commitment, this lazy.This too easy, according to him.Don see a flea market.Vionnet, balenciaga, i don think they gone to the flea market, preaching about madeleine vionnet and cristobal balenciaga, two of the extremely influential designers of the 20th century.

The fall collection is famous by a palette in black, grilling with outdoor cooking with smokey barbecue grilling and bark.Whether the clothes are for women or men, they are lean and mellow.The sweaters look as if they’ve been stretched and artfully marred with holes and runs.There can be trench coats, long dresses, tee shirts, cotton vests, jeans and peacoats.The garments look lived in.They are the kind of studiously lackadaisical clothes that celebrities wear should they be trying hard not to look like they trying at all.

There something i don like or don remember, i say it my challenge, not problem of the times.I have to adjust to it.I need to find my niche in the moment that going on, he says of his design dental.Compare yourself to what went down before.Don compare your life to what went down before.Every day has to be dissimilar.Don measure up.Don also compete.Don think certainly was better before, because it was better before only signs it was.Healthy:Safemode >